Gourmet Chicken with Superfoods

Most kibble — even premium brands — cooks ingredients at extreme temperatures (up to 200°C), destroying much of the nutritional value. RAWR uses 85% prime-cut chicken breast, heart and liver that’s freeze-dried at frozen point, keeping 97% of nutrients intact. That’s the difference between processed food and real food, preserved.

Because the chicken is never cooked, it retains the raw flavour and aroma dogs are naturally drawn to. In independent taste tests, 95% of pets preferred RAWR over their usual food. Most fussy eaters come around immediately — freeze-dried raw smells like real food because it is real food.

It’s fully complete and balanced — formulated with a board-certified vet nutritionist to meet all your dog’s daily nutritional needs. No supplements, no additions needed. Scoop and serve.

Every ingredient is chosen for function, not filler. Blueberries provide natural antioxidants that support immune health. Broccoli adds fibre, vitamins and additional antioxidant power. These are the same functional foods recommended in human nutrition — and they work the same way for dogs.

For a medium-sized dog (10–15kg), RAWR works out to a daily cost comparable to premium raw delivery services — but without the fridge space, defrosting or prep. Factor in the time you save and the vet bills you may avoid with gold-standard nutrition, and the value equation shifts significantly.