Free UK shipping over £29

Every ingredient has a job.

85% prime-cut meat. 15% functional superfoods and essential nutrients. Every one handpicked by a board-certified vet nutritionist to help your pet live a longer, healthier life.

Chicken Breast

Chicken Breast

Prime-cut lean protein

Prime-cut chicken breast — lean, high-quality, and rich in essential amino acids. As the primary protein source in our recipes, it provides the nutritional foundation for strong muscles, sustained energy, and overall health. Sourced whole, never as a by-product or processed meal.

  • Helps support strong muscles, sustained energy and overall health.

Found in: Gourmet Chicken for Cats & Dogs, Salmon & Chicken for Cats & Dogs

Wild-Caught Salmon

Wild-Caught Salmon

Omega-3 rich, never farmed

Sourced wild from cold, open waters — never farmed, never fed artificial feeds. Naturally one of the richest sources of omega-3 fatty acids (EPA and DHA), supporting skin, coat, joint and cognitive health. Lean, nutrient-dense, and exceptionally easy to digest.

  • Helps support skin, coat, joints and cognitive health.

Found in: Salmon & Chicken for Cats & Dogs

Prime-Cut Beef

Prime-Cut Beef

Iron-rich protein

Whole-cut beef — a premium, iron-rich protein that supports everything from healthy blood cells to a strong immune system. Sourced as real cuts, never as dehydrated meal or unnamed 'meat derivatives.'

  • Helps support strength, energy and immune function.

Found in:  Gourmet Beef for Dogs

Pumpkin

Pumpkin

Gut health superfood

A fibre-rich superfood included specifically for digestive health. Pumpkin naturally regulates gut function and is a source of beta-carotene, which the body converts to vitamin A for immune and eye support. 100% natural — no extracts, no concentrates.

  • Helps support digestive health and immunity.

Found in: All 3 Dog Meals, Both Cat Meals

Heart

Heart

Natural taurine source

A lean organ meat and one of the richest natural sources of taurine — an amino acid many pet foods need to add synthetically. We use the real thing. Heart also provides CoQ10, a powerful antioxidant that supports cellular energy and cardiovascular health.

  • Helps support heart health, muscle function and cellular energy.

Found in: Gourmet Chicken for Cats & Dogs, Gourmet Beef for Dogs, Salmon & Chicken for Cats

Blueberries

Blueberries

Antioxidant powerhouse

One of nature's most powerful antioxidant sources, included to help protect cells from oxidative stress and support immune function. Small but mighty — a concentrated burst of protective nutrition. Whole blueberries, not extract.

  • Helps support immune health and cellular protection.

Found in: Gourmet Chicken for Dogs

Liver

Liver

Nature's multivitamin

Often called nature's multivitamin, liver is one of the most nutrient-dense ingredients in any diet — packed with iron for healthy blood cells, B vitamins for energy metabolism, vitamin A for vision, and B12 for brain function. We include it because no synthetic supplement matches the bioavailability of real organ meat.

  • Helps support immune support, energy, vitality and brain health.

Found in: All 3 Dog Meals, Both Cat Meals

Sweet Potato

Sweet Potato

Slow-release energy

A highly digestible source of complex carbohydrates, providing slow-release energy without the blood sugar spikes of processed grains. Included as a natural, grain-free fuel source — not as a cheap filler.

  • Helps support sustained energy and digestive health.

Found in: Gourmet Chicken for Dogs & Cats, Gourmet Beef for Dogs, Salmon & Chicken for Cats

Salmon Oil

Salmon Oil

Norwegian Salmon, rich in omega-3

Cold-pressed Norwegian salmon oil — a concentrated source of omega-3 fatty acids (EPA and DHA). A small amount delivers powerful benefits for skin, coat, and joint health. Included as a functional fat, not a filler.

  • Helps support skin, coat and joint health.

Found in: All 3 Dog Meals, Both Cat Meals, Norwegian Salmon Oil

Carrots

Carrots

Beta-carotene & fibre

A natural source of beta-carotene, which the body converts to vitamin A for eye health and immune support. Also provides dietary fibre for healthy digestion — and naturally low in calories. Included whole, not as a processed derivative.

  • Helps support eye health, immunity and digestion.

Found in: Salmon & Chicken for Cats, Gourmet Beef for Dogs

Broccoli

Broccoli

Immune & digestive support

A nutrient-dense vegetable rich in antioxidants, vitamins C and K, and dietary fibre. Included for its immune-supporting properties and contribution to a well-functioning digestive system. Whole broccoli, gently freeze-dried.

  • Helps support immune function and digestion.

Found in: Gourmet Chicken for Dogs

Egg Yolk

Egg Yolk

Natural vitamin D

Rich in essential amino acids, healthy fats, and biotin — plus one of the few natural sources of vitamin D. Included for its exceptional nutrient density and its role in supporting coat health, skin integrity, and overall development.

  • Helps support coat health and development.

Found in: Gourmet Chicken for Cats, Salmon & Chicken for Cats

Collagen

Collagen

Joint & mobility support

A natural structural protein that supports joint health, mobility, and connective tissue integrity. Included specifically for active and ageing pets who benefit from additional joint support. Derived from natural animal sources.

  • Helps support healthy joints and mobility.

Found in: Salmon & Chicken for Cats & Dogs, Gourmet Chicken for Cats

Vitamins & Minerals

Vitamins & Minerals

Complete nutrition

A carefully selected blend of essential micronutrients — including chelated zinc and copper for superior absorption, plus vitamins A, D3, E, and B-complex. The final 2–3% that completes every recipe, ensuring your pet gets complete, balanced nutrition in every meal. 100% functional — nothing is padding.

  • Helps support complete, balanced nutrition.

Found in: All 3 Dog Meals, Both Cat Meals