Free UK shipping over £29 ★ As Featured in The Sunday Times

Freeze-dried, unapologetically raw. Ready in seconds.

  • The Big RAWR
  • The Big RAWR
  • The Big RAWR
  • The Big RAWR
  • The Big RAWR
  • The Big RAWR
  • The Big RAWR
  • The Big RAWR
  • The Big RAWR
  • Hand holding a piece of bread against a blue sky with clouds
  • Two hands holding a piece of duck breast against a blue background with text.
  • The Big RAWR

The Big RAWR

As featured in
The Sunday Times
91%
Independently reviewed by
All About Dog Food
Regular price £50.00 Sale price £66.97
Unit price per
Tax included.
Insanely craveable. Incredibly healthy. 95% of dogs prefer RAWR in taste tests — and that's not by accident. Every recipe is 85%+ prime-cut meat with...
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The Big RAWR
The RAWR Duo
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Ingredients (Meals)

Gourmet Chicken with Superfoods (600g) Chicken 85% (Raw Chicken Breast 70%, Raw Chicken Liver 8%, Raw Chicken Heart 8%), Sweet Potato 3%, Blueberries 3%, Broccoli 2%, Pumpkin 2%, Hydrolysed Yeast, Cellulose Powder, Salmon Oil, Corn Oil.

Gourmet Chicken & Salmon with Superfoods (600g) Chicken 80% (Raw Chicken Breast 70%, Raw Chicken Liver 10%), Raw Salmon 6%, Carrots 4%, Pumpkin 4%, Collagen 2%, Cellulose Powder, Hydrolysed Yeast, Linseed Oil, Salmon Oil, Corn Oil.

Gourmet Beef with Superfoods (600g) Beef 85% (Raw Beef 55%, Raw Beef Heart 21%, Raw Beef Liver 10%), Carrots 3%, Pumpkin 3%, Sweet Potato 2%, Cellulose Powder, Hydrolysed Yeast, Linseed Oil, Corn Oil, Salmon Oil.

Ingredients (Treats)

100% Chicken Breast (50g) Chicken breast 100%. That's it.

100% Duck Breast (50g) Duck breast 100%. That's it.

Analytical Constituents

Gourmet Chicken with Superfoods (600g) Crude Protein 56%, Crude Fat 19%, Crude Fibre 5%, Crude Ash 9%, Calcium 1%, Phosphorus 0.8%, Energy 396 kcal / 100g.

Gourmet Chicken & Salmon with Superfoods (600g) Crude Protein 53%, Crude Fat 23%, Crude Fibre 6%, Crude Ash 9%, Calcium 1%, Phosphorus 0.8%, Total Omega-3 Fatty Acids 1%, Energy 405 kcal / 100g.

Gourmet Beef with Superfoods (600g) Crude Protein 48%, Crude Fat 27%, Crude Fibre 6%, Crude Ash 9%, Calcium 1%, Phosphorus 0.8%, Energy 421 kcal / 100g.

100% Chicken Breast Treat (50g) Crude Protein 85%, Crude Fat 2%, Crude Fibre 2%, Crude Ash 8%.

100% Duck Breast Treat (50g) Crude Protein 83%, Crude Fat 3%, Crude Fibre 2%, Crude Ash 8%.

How To Feed

As a complete meal: RAWR is complete & balanced all on its own. Serve dry: Just scoop and serve for a crunchy texture with zero prep.
Serve with water: Add 2x warm water, wait 3 minutes, mix and serve. If you add water to the product, remove any leftovers after 2 hours. Feed however they like it best.
As a topper: For a powerful nutrition and flavour boost. Sprinkle over their current dry or wet food.

Transition Guide

When switching food, introduce RAWR gradually over 7–10 days:
Day 1–3: 75% current food / 25% RAWR
Day 4–6: 50% current food / 50% RAWR
Day 7–9: 25% current food / 75% RAWR
Day 10: 100% RAWR
Always provide fresh water nearby.

Feeding guide

Weight 1–5 kg: 30–90g

Weight 6–10 kg: 100–150g

Weight 11–15 kg: 160–200g

Weight 16–25 kg: 210–300g

Weight 26–35 kg: 310–385g

Always provide fresh water nearby. Use as a guide only. Adjust based on your dog's age, activity level, and body condition.
  • ★★★★★
    The best dog and cat nutrition starts with real meat, preserved at its highest digestibility. Freeze-drying makes that possible — RAWR makes it a reality.
    - Dr. Anna Lineva · Board-Certified Vet Nutritionist

RAWR pets are licking their bowls clean.

#RAWRPACK

Customer Testimonials

Four Reasons dogs and their humans love RAWR.

  • 1. 85% Prime-Cut Meat

    Real cuts — chicken breast, salmon fillet, beef flank. Optimised for energy and lean muscle.

  • 2. Insanely Craveable

    95% of dogs picked RAWR in taste tests. When it's this much real meat, they can taste the difference.

  • 3. Freeze-Dried, Never Kibbled

    97% of nutrients stay intact. The gold standard in pet nutrition and easy to serve.

  • 4. Vet-Formulated

    Developed with a board-certified veterinary nutritionist. Complete, balanced, built for their wellness.

Raw, real meat nutrition. Freeze-dried for convenience and safety

85% real meat. 15% functional superfoods.

  • Real Meat. Lots of it.

    85% meat. Premium cuts only — chicken breast, salmon fillet, beef flank.

  • Just Scoop and Serve

    Real food, ready in seconds. Straight from the pantry to the bowl. No prep, no mess.

  • Freeze-Dried. Never Kibbled.

    Gently freeze-dried at frozen point, locking in 97% of nutrients and raw flavour they crave.

  • Functional Superfoods, Handpicked by Vets

    Blueberries for antioxidants. Salmon oil for omega-3. Pumpkin for fibre.

The First 5 Ingredients

RAWR Gourmet Chicken Leading "Premium" Kibble
1 Chicken Breast 70% Dehydrated Poultry Protein
2 Chicken Liver 8% Maize Flour
3 Chicken Heart 8% Maize
4 Sweet Potato 3% Wheat Flour
5 Blueberries 3% Animal Fats

Competitor percentages not disclosed

Prime-cut meat, nutritious organs, and functional superfoods. That's what RAWR is made of.

Freeze-dried, unapologetically raw. Ready in seconds.

  • Step 1

    85% Prime-Cut Meat. 15% Superfoods.

  • Step 2

    Freeze-drying retains 97% of nutrients.

  • Step 3

    Ready in seconds - no freezer required.